Story Marketing

Empower your customers

IT’S TIME TO MAKE YOUR CUSTOMER THE HERO. BECOME A TRUSTED PART OF THEIR JOURNEY AND FOCUS YOUR BRAND’S STORY ON THEM, RATHER THAN YOU. BY EMPOWERING YOUR CUSTOMERS, YOU EMPOWER YOURSELF.

Your story is the foundation of your business. It’s the narrative behind your brand, told from the first glance at your logo to the words on your website. To succeed, you need to focus on your customer’s story first, not your own. Why? Because for truly great brands, the focus is not on themselves, but on how they can enable their customers to live better, achieve more and become the hero. That’s where story marketing comes in.

Our story marketing workshops are a strategic tool which puts this concept into play. Through our story framework, we’ll help you place your customer at the centre of your narrative, identifying their ideal journey and how you can act upon it. This will focus your brand identity by encouraging you to consider your customer in a refreshing way to what is traditional. By telling their story, you’ll become a trusted part of their journey, from problem to solution.

Digital Marketing Agency Essex

We implement this framework through a collaborative and cooperative workshop, bringing together our team and yours. These workshops follow an intuitive step-by-step process which encourages free thinking and open-mindedness. The end product? A clarified and refreshed way to approach your marketing which together, we’ll take forward effectively. We’ll implement this new approach into all areas of your brand communication and ensure that it is embedded within each of our marketing services.

Are you looking to re-energise an existing brand or product? Is your website ineffective or poorly designed? Are you launching a product or business for the first time? Book a story marketing workshop with us today where we will unpack and clarify your brand. Together, we’ll energise and propel your business to take your prospects from problem to hero.

Brand Strategy

With your business objectives and core values in mind, we’ll create a branding strategy as a starting point in developing your complete brand identity. Our marketing strategies are carefully constructed in order to generate the conversions you need and ensure a great return-on-investment (ROI) for your business.

Logo Design

It’s often the first impression your customers will get of your business. We’ll help you make a great lasting impression, whether your current logo needs some rejuvenation, or you’re starting completely from scratch. We’ll provide you with multiple options until we find the perfect design to showcase your organisation.

Typography

We’ll find the fonts that are best suited to your business. A high-quality, recognisable font is expressive and crucial for telling the story of your brand. Whether it’s for use in your logo, across your website or other marketing materials, we’ll cut through the masses and find the font for your brand.

Are you ready to develop a forward-thinking and results-driven marketing strategy? Do you need a little strategic guidance on a campaign or idea? Get in touch with our marketing experts to find out more about our strategic services and how we can help you build a better brand.