SEARCH ENGINE OPTIMISATION (SEO)

SEO or Search Engine Optimisation is the process of optimising your website in order to increase your rankings in organic search results and therefore getting more traffic. SEO is a key marketing channel and can help to increase your online visibility and website traffic.

Achieving search engine visbility, naturally

SEO is a long-term strategy. On-page and technical SEO work are likely to show results within the first 3 months, providing benchmark rankings that can be improved with off-page SEO. We will report to you monthly on progress so that you can see the effect that your SEO is having on keyword rankings, domain authority and link profile. These metrics will also form part of the monthly KPI report.

PPC Advertising can be an effective short-term to support areas where your search engine rankings have low visibility. Find out more about our PPC services here.

TECHNICAL SEO

Technical SEO is the process of optimising website and server elements that help search engines to crawl and index your site more effectively. The data structures and technical elements, such as Core Web Vitals and site speed contribute to successful SEO.

  • NSite speed
  • NCore Web Vitals
  • NMobile usability
  • NDuplicate content review
  • NIndexing & crawl issues
  • NXML sitemaps
  • NStructured data
  • NSecurity / SSL

On-page SEO

On-page SEO is the process of optimising elements within a website that are crucial for visibility and user experience. On-site SEO is essential to increase the relevancy of your website for a set of target keywords and will help to drive organic traffic (visits) and potential leads.

  • NKeyword research
  • NSEO benchmark report
  • NMeta tag optimisation
  • NHeader tag optimisation
  • NImage alt tags
  • NContent review & recommendations
  • NNavigation structure & permalink optimisation

Off-page SEO

Off-page SEO refers to a range of techniques that take place outside of your website in order to increase the domain authority of your website. Link-building is one of the primary off-site SEO techniques; this is where links are built to your website from trusted third parties and directories to increase the authority and trust of your domain.

  • NUK Business & directory listings (DA30+ sites)
  • NLocal citations
  • NGoogle Business Profile
  • NBing Places listing
  • NMonthly ranking report

get in touch

Are you looking to build on what you already have in place? Is your SEO journey just starting and you need some help and guidance?